Market Views – Page 9 – media

3 Ways in which Healthcare & Pharma are Changing Marketing Strats.

In 2010, around 130 brands like Zoloft and Lipitor constituted for 34% of the universal pharma sector sales. Following the same year, many other drug companies hewed from the permit. The sector has changed in countless ways.
- Source: drugdu
- 791
- May 14, 2018
healthcare Market Views pharma
U.S Doctor trust Biogen and Bristol-Myers Squibb

The questionnaire raised queries on the basis of key parameters like empathy for healthcare providers, quality content and motivation for patients. However, qualities like credible scientific content and values not related to promotional activities emerged as strong criterion for building trust.
- Source: fiercepharma
- 672
- May 10, 2018
digital health Market Views Researches
Takeda, Japanese pharma giant clinched to Buy Shire for $61.50 billion

On Monday Takeda Pharmaceutical confirmed to acquire Shire for £45.3 billion ($61.50 billion). The final deal will be 46 percent cash and 54 percent stock.
- Source: business standard
- 697
- May 9, 2018
Market Views merger-and-acquisition Shire Takeda
Mobile-Health applications and wearables, to improve medication Adherence

Consumers are depending on mHealth applications and wearable devices to improve their medication abidance.
- Source: Ddu
- 799
- May 8, 2018
digital health Market Views mHealth
Fitbit partners with Google digital health innovation

During the Fitbit Q1 earnings call, the company confirmed its focus on digital health regardless of the expected decline in sales numbers. Currently, Fitbit is focusing on its new alliance with Google, wherein the two companies will work together to speed up innovation in the digital health space to provide clear EHRs and precise patient data to help the clinicians.
- Source: Ddu
- 1,067
- May 8, 2018
Company Insights Market Views mHealth
Privately-held Manipal increases bid for Fortis for INR 8358 Cr.

In a bid to sweeten its deal for Fortis Healthcare, Manipal Health Enterprises has proposed merging of both enterprises that pegs the value of the beleaguered Fortis at Rs. 8,358 crores. The buyout efforts of Manipal have been backed by US private equity firm TPG.
- Source: Ddu
- 545
- May 8, 2018
healthcare India Market Views
Health-Tech Startup Suki’s Voice Assistant Device for Doctors bags $20million

Suki, a California-based, health-tech startup founded by former Flipkart executive in 2017 is said to have raised a new round of capital of $15 million.
- Source: Ddu
- 712
- May 8, 2018
AI digital health Market Views
Healthcare sector startups to watch in 2018

Lately, Biotech and immunotherapy have been widely covered by media, but there’s more to healthcare than taking leaps of faith on new tech. New companies are addressing administrative functions, personalized medicine, and proactive wellness in their approach to the health industry.
- Source: Crunchbase
- 819
- May 7, 2018
healthcare Market Views
Harvard’s Wyss Institute partners with Cellectis to recode the human genome

Recode project will use Cellectis’ TALEN gene editing technology to create first virus-resistant human cells for manufacturing therapeutics and developing new cell-based therapies
- Source: immunotherapies
- 657
- May 4, 2018
CAR T-cells Cellectis immunotherapies Market Views
Gilead inks $90m deal with Verily to create “molecular map” of inflammatory disease

Gilead Sciences (NSDQ:GILD) is reportedly slated to pay Alphabet’s Verily Life Sciences $90 million over three years to analyze cells from patients with rheumatoid arthritis, inflammatory bowel disease and lupus-related diseases.
- Source: drugdeliverybusiness
- 641
- May 2, 2018
Gilead Market Views rheumatoid arthritis

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